4 Problems and 4 Solutions for your Business Idea

You just had the greatest business idea ever. You are totally passionate about it and you truly believe it is going to work out once you have certain resources in your hands, such as time, money and connections. However, most of the time, not everything is as perfect as you wish it could be and the only things that you see on your way are all sort of problems: you don’t have enough time and money to invest on your dream; you’ve never done it before; you don’t have the right connections; you don’t have the required knowledge to develop your project; and the list could easily keep going on and on.

Here are the 4 main problems that you may eventually face and what exactly you can do to solve them:

1) You don’t have the right connections: the easiest way is obviously to grab a friend of yours, present him your idea and invite this person to be the co-founder. If that is not your case, then you should try to find a friend of a friend and ask for an introduction. Considering a worse scenario in which you don’t know anybody that could help you at all, then you can try networking events. These type of events are a good shot since you will get to know your potential business partners in person and see if you think they would be a good fit for your project. In addition to that, networking events have the perfect environment to start a conversation and exchange business cards. Everyone who is there is willing to share ideas and you should do that as well. Other interesting option is building connections through social media. LinkedIn is out there to help you with that but there is also another interesting option that has caught my attention recently: Ten Thousands Coffees,  it promises to connect students, recent grads and young with industry leaders over coffee to share new ideas and unlock opportunities.

2) You don’t have the expertise to launch your business idea: let’s say you have an idea about an online social media platform but you have no clue how to build a website. In this case, you should focus on self-learning (knowledge is never wasted). By doing this, you will have at least a basic understanding about what ‘building a website’ looks like and then you will be able to carry a conversation with your future co-founder. Nowadays everything is pretty much available online for free. One website that I recommend is Codecademy (extremely user-friendly).

3) You’ve never done it before, you’re afraid and feel uncomfortable: the solution is JUST DO IT. You had never driven a car before until your first driving lesson. You had never been to a job interview until your first one. You had never traveled abroad until your first trip. If you have experienced these previous situations before, you probably know what I am talking about: you felt afraid and uncomfortable. The “unknown” has the power of creating fear on us, and the reason is simple: once we accept the challenge, we don’t know what the outcome will be. The only way to overcome this it is simply doing it, and eventually you will realize that you don’t feel uncomfortable anymore. The more you practice, the better it gets. You will only find success out of your comfort zone and by doing things you have never done before.

4) You don’t have time: let’s be honest, being literally occupied 24/7 is difficult. A great quote from Jim Rohn (American entrepreneur, author and motivational speaker) says that, “If you really want to do something, you’ll find a way. If you don’t, you’ll find an excuse” – that simple. If you have only one day a week (or even a few hours) to work on your idea, that’s fine – just do it. Little by little your dream will eventually become real. It’s just a matter of time.


Regardless of what the problem is, there will always be a solution out there. It may take more time than you expect, but eventually you will find a way. Don’t give up on your idea, be patient and always keep moving forward. Failure is part of the process of success, so stick to your dream and make it happen.

I have not failed. I’ve just found 10,000 ways that won’t work” – Thomas Edison


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